Most projects don’t have a marketing problem. They lack belief.

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Belief is your moat in the age of AI. It’s the spark that gets users proselytizing emerging tech applications at the festival. The same spark that leads to tens of millions in startup funding for an early-stage ecosystem.

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I’m a narrative builder-operator who creates systems for belief-driven outcomes. I build worlds globally, locally, and digitally across content and experiences. Historically the first and/or most senior marketing hire, I lead teams aligning brand, GTM, and product for blockchain and AI infrastructure, building functions and programs from the ground up. As a senior IC, I leverage artificial intelligence and subcultural insight to close the gap between what’s brilliantly true about the project and what the world currently knows.

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I believe:

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🪽 Narrative is known through its macro story arc, but it’s felt in the details—I thrive in the operational overlay.

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🧎🏻‍♀️ In first principles and asking “why?” exhaustively. Discernment and curiosity thicken the plot, illuminating the truest problem to be solved, and what to do next.

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🕊️ The system is the storytelling device. The outputs are downstream of intelligent inputs and sequencing discipline. A well-tuned system always advances the plot.

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Now: Head of Narrative for the open network for real-time AI video.

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